New Home-Based Care Worker Recruitment Program Includes Incentives, Plans for Nationwide Expansion

Posted Wednesday, August 23, 2023

As the number of seniors continues to grow each year, hundreds of thousands of home care workers will be needed to meet demand. In order to meet that demand in the Badger State, the University of Wisconsin-Green Bay and state health officials are hoping to certify 10,000 new home care aides through a new online certification program.

“The foundation of an individual’s career in health care is getting them credentialed,” Margie Reichwald, director of the UW-Green Bay Division of Continuing Education, told HHCN. “Our goal with this program is to get them credentialed so they can advance into new roles and have it be a ladder of learning. And, also, to keep good care workers in health care.”  The program includes a $500 bonus for individuals who become certified and remain employed for six months.

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